Leveraging Content Hubs to Improve DA and PA

Content hubs are clusters of interlinked articles around a central topic. This strategy involves creating a pillar article covering a broad topic and linking it to supporting articles. The interlinking structure helps distribute authority across pages, improving both DA and PA. Content hubs increase user engagement and page views by providing an organized flow of information. As the primary pillar page ranks higher, it boosts the authority of related content, helping search engines view your site as a reliable source of information on that topic. Over time, this structure supports stronger DA and PA across all linked pages.